1st Floor, 72 Abel Smith Street
Te Aro, Wellington 6011
NEW ZEALAND
(Map »)
johns@tbd.co.nz
Mobile. 021 999 252
Payments Accepted:
1st Floor, 72 Abel Smith Street
Te Aro, Wellington 6011
NEW ZEALAND
(Map »)
johns@tbd.co.nz
Mobile. 021 999 252
Payments Accepted:
TBD created this 2023 Annual Report for FMG. The design utilisies the stong photographic elements in FMG’s formal design as well as eye-popping infographics. The result is a clear, interesting and easily digestable document. A great project!
FMG is New Zealand’s leading rural insurance provider, and they asked us to design an infographic to showcase some sensitive data internally and externally. The key information had to be conveyed in a clear and understandable manner, so that people with a range of experience had the information they needed to make important decisions about their finances and insurance.
We used simplified graphs and charts combined with clear, recognisable illustrations to keep the tone light yet very informative. The rural-inspired green and white colour scheme helped to make our approach fresh and relevant.